Elan Vital – Anti-Aging Spa

client
Miami Luxury Spa
role
Digital Strategy, Design
recognition
Global Spa Branding
year
2023
Objective
Reposition an aging brand to attract a new generation of anti-aging clientele.
What we've done
1. Full Brand Audit
2. Visual Refresh (Colors, Fonts, Logo)
3. Copy Refresh – Emphasizing Muscle Memory Benefits
4. Hero Video + Success Stories Section
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Creative Process
Brand Psychology – Typography Study – Emotional Storyboarding
Results
Clientele aged 45–60 increased repeat visits by 34%.
Conclusion
Elan Vital now bridges age gracefully and inspires loyalty.
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